Plutora is a DevOps business intelligence SaaS startup that sought series-A funding for their U.S. office of 10-13 people. The average deal size was 100k ARR, targeting executives and leadership responsible for software release. Plutora hired Angel for his experience working at a similar company, where Angel was landing 10-30 qualified opportunities per month.
Plutora needed to establish a predictable pipeline to validate the U.S. Office's viability for funding.
Angel decided to repeat his successful strategy from Rentlytics, making approximately 100 calls per day to enterprise decision-makers, utilizing lead score, target personas and "Ideal customer profiles" to target best-fit leads first.
Angel's pipeline, valued at 10M+, was used to generate 13.4M in series A venture capital. And Angel created a scalable, repeatable process to help generate predictable revenue.
15 / mo (3x Quota Attainment)
Permanent 300% Quota Increase across the team
$13.4M Series A Venture Capital funded by the pipeline